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Author
, Basu Swastha Dharmmesta, Prof. Dr., M.B.A.
Showing
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, Basu Swastha Dharmmesta, Prof. Dr., M.B.A.
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1
Online purchase experience and intention of Indonesian customers
by
, ELWIN MURSITO
,
,
Basu Swastha Dharmmesta,Prof. Dr., M.B.A
.
Published 2013
Thesis
2
Pengaruh penggunaan experiential marketing pada rumah makan apung kampung laut Semarang pada emosi (Basic dan VIP Emotion) dan loyalitas konsumen
by
, ARDYAN, Elia
,
,
Basu Swastha Dharmmesta, Prof.,Dr.,M.B.A
Published 2010
Thesis
3
Perbandingan Pengaruh Sikap Konsumen terhadap Iklan Komparatif dan Iklan non-Komparatif pada Niat Beli
by
, Prama Adistanti
,
,
Basu Swastha Dharmmesta, Prof. Dr., M.B.A
.
Published 2012
Thesis
4
Consumers' attitudes toward counterfeit automotive parts
by
, OSKAR, Dimas Perdana
,
,
Basu Swastha Dharmmesta, Prof.,Dr.,M.B.A
Published 2010
Thesis
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