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    Pengaruh Informasi Harga Diskon dalam Iklan Televisi pada Internal Reference Price, Perceived Quality, Perceived Value, dan Purchase Intent

    Pengaruh Informasi Harga Diskon dalam Iklan Televisi pada Internal Reference Price, Perceived Quality, Perceived Value, dan Purchase Intent by , Endang Fitri Astuti, , Prof. Lincolin Arsyad, Ph. D.

    Published 2011
    Thesis

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