The Impact of Brand Consumer Relationships on Brand Loyalty in Social Business: The Modifying Role of Characteristics Related to parasocial Interaction by Mohammad Bashokouh, Naser Seifollahi, Allahyar beigi firoozi

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the effect of brand personality traits, consumer interaction with brand and quasi-social interaction on brand equity based on consumer and the mediating role of brand love by Hossein Rahimi kellour, Zahra kazemi, Allahyar beigi firoozi

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Analyzing the Competitive Forces in the Banking Industry of Iran by Mehdi Kazemi, Allahyar Beigi Firoozi, Hekmatollah Dastranj, Mojtaba Pahlavani

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Scenario Writing Strategies for Improving Iran's Rank in the Ease of Doing Business Index by hamid padash, bahman khodapanah, Mehdi Ebrahimzadeh, Allahyar beigi firoozi

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Clustering the application of digital technologies of Industry 4.0 in the agri-food distribution network: a bibliometric study by Allahyar Beigi Firoozi, Mohammad Bashokouh Ajirlou, Naser Seffollahi, Ghasem Zarei

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The Impact of Personal and Organizational Factors on Attitudes towards Co-Innovation in order to New Service Development in Banking Industry by Bagher Asgarnezhad, Ghasem Zarei, Alireza Hamidzadeh Arbabi, Allahyar Beigi Firoozi

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Factors Affecting the Dividend Policy of Companies: A Meta-analysis Approach by Yalda Hassani, Bagher Asgarnezhad Nouri, Ghasem zarei, Allahyar Beigi Firoozi

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The Effect of Cultural Values on the Perceived Quality of Health Tourism Services Case study: Sarein by Reza Hassanzadeh, Bagher Asgarnezhad Nouri, Ghasem Zarei, Allahyar Beigi firoozi

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Meta-analysis of the effect of supply chain agility on relational and operational performance with the moderating role of industry type by Allahyar Beigi Firoozi, Mohammad Bashokouh Ajirlou, Naser Seifollahi, Ghasem Zarei

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Investigating the Mix Effect of Political Marketing and Brand Equity of Political Parties on Voter Commitment and Loyalty in Iran; A Study of Eligible Citizens Voting in Tehran by Bagher Asgarnezhad Nouri, Ghasem Zarei, Allahyar beigi firoozi, Javid Nourinezhad

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Investigating the Effect of Social Responsibility and Pro-Environmental Behavior of the Brand on the Willingness to Pay of Consumers with the Mediating Role of Brand Equity by Ghasem Zarei, Rassul Ghaffari khezerlou, Allahyar Beigi firoozi, Amir Lali Sarabi

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The Impact of Open Innovation on new Product Development Performance with Emphasis on Knowledge Acquisition Capacity by Naser Seifollahi, Mohsen Shafiei Nikabadi, Sepideh Mohajer, Allahyar Beigi Firoozi, Mohamad Hossein Karim

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