Gender roles and online marketing communications in real estate markets by Beata Zatwarnicka-Madura

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Influencer Marketing as a Tool in Modern Communication—Possibilities of Use in Green Energy Promotion amongst Poland’s Generation Z by Beata Zatwarnicka-Madura, Robert Nowacki, Iwona Wojciechowska

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DYLEMATYWYBORUMETODY BADAŃ MARKETINGOWYCH by Andrzej Pacana, Grzegorz Ostasz, Beata ZATWARNICKA-MADURA

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POLISH STUDENTS' ATTITUDE TO THE IMPORTANCE AND ASSESSMENT OF IMPLEMENTATION OF 17 SDGS - PILOT STUDY by Dominik Zimon, Kateryna Lysenko-Ryba, Beata Zatwarnicka Madura

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THE EFFECT OF LENIENT RETURN POLICY ON BRAND RECOGNITION by Kateryna Lysenko Ryba, Dominik Zimon, Beata Zatwarnicka Madura

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THE DETERMINANTS OF ELECTRIC SCOOTER ACCEPTANCE AMONG STUDENTS AS A MANIFESTATION OF ADAPTING TO THE REQUIREMENTS OF E-MOBILITY, USING THE TECHNOLOGY ACCEPTANCE MODEL by Tomasz S. SZOPIŃSKI, Robert NOWACKI, Alicja FANDREJEWSKA, Beata ZATWARNICKA-MADURA

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