Analysis of Emotion, Habit,and Rational Choice: A Study on Consumer Behavior by Christina Whidya Utami

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Analysis of Emotion, Habit,and Rational Choice: A Study on Consumer Behavior by Christina Whidya Utami

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PENINGKATAN NILAI PERUSAHAAN MELALUI PERBAIKAN PRODUKTIVITAS DAN KUALITAS PADA SEKTOR JASA SEBUAH ANALISIS KONSEPTUAL by Christina Whidya Utami

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Tinjauan Skala Ukuran Perusahaan terhadap Perilaku Entrepreneurial Marketing serta kaitanya dengan Dominasi Dimensi Opportunity dan Growth Orientation by Christina Whidya Utami, Hendro Susanto

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ANALISIS WILLINGNESS TO PAY DAN PENGARUH VARIABEL PENDAPATAN, JUMLAH TANGGUNGAN RUMAH TANGGA, USIA, AKSES KE SEKOLAH TERHADAP PEMILIHAN SERTA PENGEMBANGAN STRATEGI PENGELOLAAN S... by Christina Whidya Utami, Metta Padmalia

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NEGATIVE MARKETING IN THE COSMETICS INDUSTRY: THE EFFECT OF GREENWASHING PERCEPTIONS ON PURCHASE INTENTION THROUGH BRAND IMAGE by Christina Whidya Utami, Teofilus Teofilus, Yohannes Somawiharja, Antonius Tanan, Aisyah Salsabila, Yosef Evandro Emantyo, Chia Han Tsai

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