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Brand Positioning Through Celebrity Endorsement - A Review Contribution to Brand Literature by Abdullah Malik, Bushan D. Sudhakar
Published 2014-10-01
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Brand Positioning Through Celebrity Endorsement - A Review Contribution to Brand Literature by Abdullah Malik, Bushan D. Sudhakar
Published 2014-10-01
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BRAND POSITIONING THROUGH CELEBRITY ENDORSEMENT - A REVIEW CONTRIBUTION TO BRAND LITERATURE by Abdullah Malik, Bushan D. Sudhakar
Published 2014-10-01
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Brand Positioning Through Celebrity Endorsement - A Review Contribution to Brand Literature by Abdullah Malik, Bushan D. Sudhakar
Published 2014-12-01
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Brand Positioning Through Celebrity Endorsement - A Review Contribution to Brand Literature by Abdullah Malik, Bushan D. Sudhakar
Published 2014-10-01
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Studies on morphological characteristics and categorization of nerium accessions based on utility by G. Rajiv, M. Jawaharlal, S. Subramanian, D. Sudhakar and, D. Uma
Published 2018-10-01
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Targeted mutation in eIF4G gene in rice by S. Nithya, Yaiphabi Kumam, S. Varanavasiappan, K. K. Kumar, Muthamilan and D. Sudhakar
Published 2020-12-01Article -
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Genetic engineering of tobacco with EfIRT2 Gene by Nikam Shweta, S. Varanavasiappan, A. John Joel, T. K. Manape, L. Arul, E. Kokiladevi, K. K. Kumar and, D. Sudhakar
Published 2019-06-01
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Optimisation of plant tissue culture conditions in a popular semi-dwarf indica rice cultivar ADT 39 for effective Agrobacterium-mediated transformation by Kausalya Sakthivel1, K. K. Kumar1, S. Varanavasiappan1, L. Arul1, D. Sudhakar1, R. Saraswati2 and E. Kokiladevi1*
Published 2021-09-01
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Unearthing the genetic potential of drought resilient rice (Oryza sativa L.) landraces through multipronged approaches by P. Dharani1 , T. Nivethitha2 , S. Manju Devi1 , B. Selsiya1 , S. M. Indhu2 , D. Sritharan3 , S. Manonmani3 , D.Sudhakar1 and A. JohnJoel4 *
Published 2023-09-01
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Targeted editing of OsSWEET13, a bacterial leaf blight susceptible gene in rice using CRISPR tool by P. G. Ancydiana1, A. Shanthinie1, T. Arulganesh1, Yaiphabi Kumam1, K. K. Kumar1, L. Arul1, E. Kokiladevi1, S. Varanavasiappan1, S. Manonmani2 and D. Sudhakar1*
Published 2022-09-01
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