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    Parasocial relationship influence on the upcycled fashion purchase intention among igeneration in Malaysia post-Covid-19: an empirical study

    Parasocial relationship influence on the upcycled fashion purchase intention among igeneration in Malaysia post-Covid-19: an empirical study by Nornajihah Nadia Hasbullah, Ag Kaifah Riyard Kiflee, Mastura roni, Nur hafidzah idris, Irfah Najihah Basir Malan, Olakunle Jayeola, Muhammad Fairuz Jamil, Ahmad Fadhly Arham

    Published 2022
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