Understanding the factors that affect the adoption of innovative high-technology brands: The case of Apple iPhone in Malaysia by Ismail, Ahmed Rageh

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Corporate identity management and employee brand support: enhancing marketisation in higher education sector by Mohamad, Bahtiar, Ismail, Ahmed Rageh, Bidin, Rosmiza

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Corporate identity management and employee brand support: enhancing marketisation in higher education sector by Mohamad, Bahtiar, Ismail, Ahmed Rageh, Bidin, Rosmiza

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Expatriates adjustment and job performance by Bhatti, Muhammad Awais, Battour, Mohamed Mohamed, Ismail, Ahmed Rageh

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Corporate Identity Management (CIM) model in Malaysian higher education sector: literature review and hypothesis development by Mohamad, Bahtiar, Abu Bakar, Hassan, Ismail, Ahmed Rageh, Halim, Haslina

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Corporate Communication Management (CCM) and organisational performance: A review of the current literature, conceptual model and research propositions by Mohamad, Bahtiar, Abu Bakar, Hassan, Halim, Haslina, Ismail, Ahmed Rageh

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Intrinsic work values on building association of South-East Asian Nation’s future workforce: a comparison of three nations by Mohamad, Bahtiar, Zulkepli Hew, Jafri, Ismail, Ahmed Rageh, Abu Bakar, Hassan

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The work values of Malaysian graduates: Scale development and validation by Mohamad, Bahtiar, Zulkepli Hew, Jafri, Ismail, Ahmed Rageh, Abu Bakar, Hassan

A model for Malaysian work value to improve level of work value among Malaysian graduate by Mohamad, Bahtiar, Zulkepli Hew, Jafri, Ismail, Ahmed Rageh, Abu Bakar, Hassan

Corporate identity management in Malaysian higher education sector: developing a conceptual model by Mohamad, Bahtiar, Abu Bakar, Hassan, Ismail, Ahmed Rageh, Halim, Haslina, Bidin, Rosmiza

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Corporate identity management in Malaysian higher education sector: developing a conceptual model by Mohamad, Bahtiar, Abu Bakar, Hassan, Ismail, Ahmed Rageh, Halim, Haslina, Bidin, Rosmiza

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Effects of personality traits (big five) on expatriates adjustment and job performance by Bhatti, Muhammad Awais, Battour, Mohamed Mohamed, Ismail, Ahmed Rageh, Sundram, Veera Pandiyan Kaliani

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A comparative study of work values between US and Malaysia marketing students by Ismail, Ahmed Rageh, Johnson, Carol, Mohamad, Bahtiar, Zulkepli Hew, Jafri, Bhatti, Muhammad Awais, Hii, Linda

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