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CULTURAL DISTANCE AND ENTRY MODE CHOICE: A STUDY WITH BRAZILIANS MAJOR TRANSNATIONAL FIRMS by Livia Lopes Barakat, Jase Ramsey, Patricia Vargas dos Santos Oliveira, Plinio Rafael Reis Monteiro

Published 2011-06-01

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DISTÂNCIA CULTURAL E MODOS DE ENTRADA: UM ESTUDO DAS MAIORES TRANSACIONAIS BRASILEIRAS by Livia Lopes Barakat, Jase Ramsey, Patricia Vargas dos Santos Oliveira, Plinio Rafael Reis Monteiro

Published 2010-07-01

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