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    Influence of perceived innovativeness, customer perceived values and attitude towards customer value co-creation behaviour in dessert cafés

    Influence of perceived innovativeness, customer perceived values and attitude towards customer value co-creation behaviour in dessert cafés by Ling, Esther Sii Wei

    Published 2023
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    Thesis
  2. 2
    In search of a reciprocal relationship in dessert cafés: linking customer perceived innovativeness to value co-creation behavior

    In search of a reciprocal relationship in dessert cafés: linking customer perceived innovativeness to value co-creation behavior by Ling, Esther Sii Wei, Chua, Bee-Lia, Han, Heesup

    Published 2023
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    Article

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