Showing 1 - 4 results of 4 for search 'Lubica Gajanova', query time: 0.02s Refine Results
  1. 1
    Digital Marketing in the Context of Consumer Behaviour in the ICT Industry: The Case Study of the Slovak Republic

    Digital Marketing in the Context of Consumer Behaviour in the ICT Industry: The Case Study of the Slovak Republic by Lubica Gajanova, Jakub Michulek

    Published 2023-03-01
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  2. 2
    Customer segmentation based on psychographic and demographic aspects as a determinant of customer targeting in the online environment

    Customer segmentation based on psychographic and demographic aspects as a determinant of customer targeting in the online environment by Elvira Nica, Lubica Gajanova, Eva Kicova

    Published 2020-01-01
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  3. 3
    Determinants of improving the relationship between corporate culture and work performance: Illusion or reality of serial mediation of leadership and work engagement in a crisis period?

    Determinants of improving the relationship between corporate culture and work performance: Illusion or reality of serial mediation of leadership and work engagement in a crisis per... by Jakub Michulek, Lubica Gajanova, Anna Krizanova, Margareta Nadanyiova

    Published 2023-03-01
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  4. 4
    Concept for the Customer Perspective of the Balanced Scorecard (BSC) System in Bus Transport Companies in the Slovak Republic

    Concept for the Customer Perspective of the Balanced Scorecard (BSC) System in Bus Transport Companies in the Slovak Republic by Eva Kicova, Zuzana Rosnerova, Olga Ponisciakova, Lubica Gajanova

    Published 2023-12-01
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