Author Search Results :: UTM Library Massive Scholar Tracking

1

Proposing a strategic model for the development of E-banking in Iranian commercial banks by masoud keimasi, Sara Ramezani

Published 2016-03-01

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2

Segmenting Costumers Based on Their Reactions to Social Networks Marketing on Instagram by rashin ghahreman, Masoud Keimasi, Ali Heidari

Published 2017-09-01

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3

Organizational Intelligence: Comparative Survey between Private and Governmental banks by Masoud Keimasi, Hasti Chitsazan, Eslame Fakher

Published 2011-09-01

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Article
4

Development of a Comprehensive Framework for Marketing Performance Assessment Using Meta-Synthesis Approach: a Study in Iran Banking Industry by Nastaran Hajiheidari, Masoud Keimasi, Ali Amoei Ojaki

Published 2014-06-01

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5

Organizational Intelligence: Comparative Survey between Private and Governmental banks by Masoud Keimasi, Hasti Chitsazan Chitsazan, Eslam Fakhar

Published 2012-09-01

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6

Investigating the Digital Experience of Internet Banking Users Using the Heuristic Approach by banafsheh seyyedkobari, Masoud Keimasi, Ehsan Abedi, Rosa Hendijani

Published 2019-08-01

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Article
7

Designing a Comprehensive Internet Banking Website Usability Model by Azad Shaibani, Masoud Keimasi, Rosa Hendijani, Mohammadsaleh Torkestani

Published 2021-08-01

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Article
8

Designing a Framework of New Product Development for Digital Banking: A Case study of Bank Mellat by Alireza Tajarloo, Manouchehr Ansari, Ali Divandari, Masoud Keimasi

Published 2022-02-01

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Article
9

Identifying and Prioritizing the Factors Affecting Iran's Nation Brand with the consumer's Cognitive behavior approach by hamed bozorgkhou, masoud keimasi, mohammadrahim esfidani, mohammadsaleh torkestani

Published 2019-01-01

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10

Usability of Online Bank Interface Analysis Based on Eye Tracking Experiment and Self-report by Masoud Keimasi, Ehsan Abedi, Banafsheh Seyyed Kobari, Rosa Hendijani

Published 2020-08-01

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Article
11

Development of Retail Banking Customer Experience Creation Model from Manageable Factors by Organization Using Interpretive Structural Modeling (ISM) by Hajar Hakimi, Ali Divandari, Masoud Keimasi, Mehdi Haghighi kaffash

Published 2019-09-01

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12

Measuring the Effectiveness of Mellat Bank and Ma Insurance Joint Printed Advertising Using Neuromarketing by Gholamreza Jandaghi, Masoud Keimasi, Ali Amoei Ojaki, Maysam Shafiee

Published 2020-09-01

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13

Providing a model of good e-governance in the online business environment of the insurance industry by Pedram Abdarzadeh, Taher Roshandel Arbatani, Masoud Keimasi, Seyed Vahid Aqili

Published 2022-01-01

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14

Presenting Human Resource Risk Management Model in the Banking Industry Based on Grounded Theory (Case Study: Mellat Banks of Tehran) by Mohammad Ali Shahhoseini, Masoud Keimasi, Bibi Marjan Fayyazi, Mohammadreza Khodadadian

Published 2020-12-01

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15

A Systematic Literature Review of Bank-fintech Collaboration by Mohammad Ali Shah Hosseini, Masoud Keimasi, Mehdi Shami Zanjani, Maryam Haghighikhah

Published 2022-07-01

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16

Developing a Planned Journey Map of Banking Mobile Services Users (Case Study: Mellat Bank) by Gholamreza Jandaghi, Mohammad Rahim Esfidani, Shahryar Mohsenin, Hamid Reza Yazdani, Masoud Keimasi

Published 2020-04-01

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17

Developing a Model for Customer Brand Engagement on Social Media by Zohreh Dehdashti Shahrokh, Mahmoud Mohammadian Mahmoudi Tabar, Masoud Keimasi, Ali Asghar Sajedifar

Published 2019-10-01

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18

Retail banking market segmentation based on the expected benefits of Bank Mellat customers by Mohammad Rahim Esfidani, Seyed Mohammad Mahmoudi, Masoud Keimasi, Hamzeh Mohammadi, Mohammad Reza Parsafard

Published 2014-06-01

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