Pemasaran strategik Universiti PPP-302(M)-E, 2-4 June 1997 Universiti Teknologi Malaysia, Skudai Johor / by Mohd. Helmi Abd. Rahim

Pengiklanan Islami: penjanaan konsep dan pelaksanaan by Mohd Helmi Abd Rahim

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Mengenal pasti masalah konflik bahagian kreatif dan bahagian pengurusan akaun agensi-agensi periklanan di Malaysia: perspektif personel bahagian kreatif by Mohd. Helmi Abd. Rahim

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Perkembangan industri pengiklanan di Malaysia: satu tafsiran sejarah pengiklanan by Mohd. Helmi Abd. Rahim

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Halangan kemasukan dalam industri periklanan di Malaysia by Mohd Helmi Abd Rahim

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Are you getting the most from your listening? looking at listening as a strategy for effective communication by Mohd Helmi Abd Rahim

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Kursus komunikasi berkesan dalam pengurusan / by 244827 Mohd. Helmi Abd. Rahim

Mengukur pencapaian kelestarian program transformasi kerajaan “Gagasan 1Malaysia” dari perspektif belia Malaysia by Hesti Cahyaningrum Suhadi, Mohd Helmi Abd Rahim

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Advertising, globalisation and national identity: a content study of advertisements in Malaysia by Mohd Helmi Abd. Rahim, Mohd Nizam Osman

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Internet advertising: problems and prospects in Malaysia by Mohd. Helmi Abd. Rahim, Mohd. Nizam Osman

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Mengesahkan teori taktik konflik dalam keluarga dan keganasan hubungan suami isteri: suatu perbandingan antara budaya by Mohd. Helmi Abd. Rahim, Mohd. Nizam Osman

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Profesionalisme dalam perkhidmatan akaun Agensi-Agensi Periklanan di Malaysia: satu kajian awal dengan menggunakan indeks profesional McLeod & Hawley by Mohd Helmi Abd Rahim, Lau, Seng Yee

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Hubungan agensi-pengiklan: masalah dan kriteria pemilihan agensi pengiklanan oleh pengiklan by Mohd Helmi Abd Rahim, Mohd Khusairi Yahya

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Development of journalism ethics: a comparative analysis of codes of ethics in Nigeria, United Kingdom, United States of America, India, and Russia by Topic Peremobowei Akoje, Mohd Helmi Abd Rahim

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Professional ethics in commercializing blogs as a potential public relations tool by Mohd Helmi Abd Rahim, Huzooree, Priya Darsanee Mahadavesingh

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From transaction marketing to relationship marketing: profiling activities throughout the customer relationship life cycle of top advertising agencies by Aliah Hanim Mohd Salleh, Mohd. Helmi Abd. Rahim

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Penerimaan media sosial: kajian dalam kalangan pelajar universiti di Palembang by Ika Destiana, Ali Salman, Mohd. Helmi Abd. Rahim

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Persepsi amalan “greenwashing” terhadap pengiklanan produk hijau dalam kalangan pengguna di Malaysia by Mohd Helmi Abd Rahim, Wang, Hui Shan, Novel Lyndon

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Women advertising practitioners in Malaysia: views on career satisfaction by Mohd Helmi Abd Rahim, Foong, Zaai Yee, Normah Mustaffa

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The effects of gender advertising on brand image: the Malaysian context by Mohd. Helmi Abd. Rahim, Normah Mustaffa, Lee, Sze Mun

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