Program Perceived Value and Program Satisfaction Influences on Store Loyalty: Insights from Retail Loyalty Progam by Nor Asiah Omar, Rosidah Musa, Muhamad Azrin Nazri

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What drives students’ intention to take marketing majoring? An empirical investigation of the critical factors by Nor Asiah Omar, Muhamad Azrin Nazri, Zaleha Yazid

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Analysing the mediating effects of job satisfaction and dissatisfaction on employee voluntary turnover intention by Taslima Jannat, Nor Asiah Omar, Muhamad Azrin Nazri

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Meneliti kesan tanggungjawab sosial korporat dan imej terhadap kesetiaan pelanggan dalam kalangan pembeli barangan runcit by Nor Asiah Omar, Rohani Yusof, Muhamad Azrin Nazri

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The effect of entrepreneurial orientation, innovation capability and knowledge creation on firm performance: a perspective on small scale entrepreneurs by Nor Asiah Omar, Hasnan Md Aris, Muhamad Azrin Nazri

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The effect of entrepreneurial orientation dimensions on takaful agency’s business performance in Malaysia by Muhamad Azrin Nazri, Kalsom Abd. Wahab, Nor Asiah Omar

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Corporate social responsibility and market orientation : an integrated approach towards organizational performance by Muhamad Azrin Nazri, Nor Asiah Omar, Azreen Jihan Mohd Hashim

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The impact of customer value co-creation and relationship quality on relationship equity : personality traits as a moderator by Nor Asiah Omar, Ahmad Sabri Kassim, Muhamad Azrin Nazri, Farhana Sidek

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Retail loyalty programs in malaysia: the relationship of equity, value, satisfaction, trust, and loyalty among cardholders / Mažmeninės prekybos lojalumo programos malaizijoje: nuo... by Nor Asiah Omar, Syed Shah Alam, Norzalita Abdul Aziz, Muhamad Azrin Nazri

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Assessing the effect of loyalty program benefits in satisfaction- loyalty relationship: evidence from Malaysia by Nor Asiah Omar, Suhaily Mohd Ramly, Syed Shah Alam, Muhamad Azrin Nazri

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The effect of demographic factors on consumer intention to purchase organic products in the Klang Valley: an empirical study by Nor Asiah Omar, Muhamad Azrin Nazri, Lokhman Hakim Osman, Mhd Suhaimi Ahmad

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Understanding students compulsive buying of apparel: an empirical study by Nor Asiah Omar, Che Aniza Che Wel, Syed Shah Alam, Muhamad Azrin Nazri

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Does the relationship marketing orientation of an entrepreneur support agency improve performance? Evidence from small- and medium-size enterprises in Malaysia. by Nor Asiah Omar, Hasnan Md Aris, Muhamad Azrin Nazri, Taslima Jannat, Syed Shah Alam

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Does the relationship marketing orientation of an entrepreneur support agency improve performance? Evidence from small- and medium-size enterprises in Malaysia by Nor Asiah Omar, Hasnan Md. Aris, Muhamad Azrin Nazri, Taslima Jannat, Syed Shah Alam

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The structural relationship among students’ perceptions of sales-related skills, sales careers, and views of others and the intention to pursue sales careers in Malaysia: the media... by Nor Asiah Omar, Nadzirah Rosli, Syed Shah Alam, Abu Hanifah Ayob, Muhamad Azrin Nazri

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Keretapi Tanah Melayu (KTMB) Services: The Role of Service Quality and Recovery Towards Satisfaction and Loyalty. by Nor Asiah Omar, Rohayu Abdul Ghani, Suhaily Mohd Ramly, Nur Aqilah Hazirah Mohd Anim, Muhamad Azrin Nazri

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