Engaging consumers through firm-generated content on Instagram by Estefania Ballester, Carla Ruiz, Natalia Rubio

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Value Co-creation in Third-Party Managed Virtual Communities and Brand Equity by Natalia Rubio, Nieves Villaseñor, MªJesús Yagüe

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Editorial: The Impact of AI-Enabled Technologies in E-commerce and Omnichannel Retailing by Monica Cortinas, Carmen Berne, Raquel Chocarro, Frode Nilssen, Natalia Rubio

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Effect of extreme severe heat stress on respiratory rate in unshorn and shorn Australian Merino rams from Northern Patagonia by María Fernanda López Armengol, Ronina Paola Freund, Gustavo Néstor Giménez, Natalia Rubio

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Microscopic sperm head damage and abnormalities as heat stress indicators in Australian Merino rams <i>(Ovis aries)</i> in Northern Patagonia, Argentina by María Fernanda López Armengol, Natalia Rubio, Guillermo Ariel Sabino, Nadia Soledad Bérgamo, Valeria Pelufo

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