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    Mobile-customer relationship management and its effect on post-purchase behavior: The moderating of perceived ease of use and perceived usefulness

    Mobile-customer relationship management and its effect on post-purchase behavior: The moderating of perceived ease of use and perceived usefulness by Jassim Ahmad Al-Gasawneh, Batool Al Khoja, Marzouq Ayed Al-Qeed, Nawras M. Nusaira, Qais Hammouri, Marhana Mohamed Anuar

    Published 2022-01-01
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