Exploring the effect of Internet marketing orientation, Learning Orientation and Market Orientation on innovativeness and performance: SME (exporters) perspectives by Norzalita A. Aziz, Nor Asiah Omar

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Program Perceived Value and Program Satisfaction Influences on Store Loyalty: Insights from Retail Loyalty Progam by Nor Asiah Omar, Rosidah Musa, Muhamad Azrin Nazri

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What drives students’ intention to take marketing majoring? An empirical investigation of the critical factors by Nor Asiah Omar, Muhamad Azrin Nazri, Zaleha Yazid

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Analysing the mediating effects of job satisfaction and dissatisfaction on employee voluntary turnover intention by Taslima Jannat, Nor Asiah Omar, Muhamad Azrin Nazri

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Does gamification work in a serious context? The influence of gamification, utilitarian, and hedonic features in the community-based crowdfunding platform by Nur Aqilah Hazirah Mohd Anim, Nor Asiah Omar

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Meneliti kesan tanggungjawab sosial korporat dan imej terhadap kesetiaan pelanggan dalam kalangan pembeli barangan runcit by Nor Asiah Omar, Rohani Yusof, Muhamad Azrin Nazri

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The effect of entrepreneurial orientation, innovation capability and knowledge creation on firm performance: a perspective on small scale entrepreneurs by Nor Asiah Omar, Hasnan Md Aris, Muhamad Azrin Nazri

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Persepsi mahasiswa terhadap urusan pembelian atas talian by Zaleha Yazid, Che Aniza Che Wel, Nor Asiah Omar

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The effect of entrepreneurial orientation dimensions on takaful agency’s business performance in Malaysia by Muhamad Azrin Nazri, Kalsom Abd. Wahab, Nor Asiah Omar

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Systematic Literature Review on the Factors Affecting the Well-Being of Entrepreneurs in Malaysian SMEs by Norizzati Bahsri, Zaleha Yazid, Zafir Mohamed Makhbul, Nor Asiah Omar

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Credit card usage behavior among working student by Che Aniza Che Wel, Nor Asiah Omar, Syed Shah Alam

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Corporate social responsibility and market orientation : an integrated approach towards organizational performance by Muhamad Azrin Nazri, Nor Asiah Omar, Azreen Jihan Mohd Hashim

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Perceptions on renewable energy use in Malaysia: mediating role of attitude by Azhar Ahmad, Mamunur Rashid, Nor Asiah Omar, Syed Shah Alam

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The interaction effects of knowledge transfer on knowledge assets and innovative performance relationship by Norhafizah Abu Hasan, Nor Asiah Omar, Muhammad Nizam Zainuddin, Dzulkifli Mukhtar

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The impact of customer value co-creation and relationship quality on relationship equity : personality traits as a moderator by Nor Asiah Omar, Ahmad Sabri Kassim, Muhamad Azrin Nazri, Farhana Sidek

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Mengurus keselamatan Malaysia: peranan program pembangunan kepimpinan dalam meningkatkan prestasi kerja pemimpin tentera by Azman Ismail, Noor Azmi Mohd Zainol, Nor Asiah Omar, Rohani Yusof

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Retail loyalty programs in malaysia: the relationship of equity, value, satisfaction, trust, and loyalty among cardholders / Mažmeninės prekybos lojalumo programos malaizijoje: nuo... by Nor Asiah Omar, Syed Shah Alam, Norzalita Abdul Aziz, Muhamad Azrin Nazri

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Consumer-based brand equity : relationship between country of origin and brand equity dimension by Syed Shah Alam, Zizah Che Senik, Nor Asiah Omar, Mohd Helmi Ali

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Examining the impact of visitors emotion and perceived quality towards satisfaction and revisit intention to theme parks. by Norzalita Abd Aziz, Ahmad Azmi M.Ariffin, Nor Asiah Omar, Chin Evin

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Assessing the effect of loyalty program benefits in satisfaction- loyalty relationship: evidence from Malaysia by Nor Asiah Omar, Suhaily Mohd Ramly, Syed Shah Alam, Muhamad Azrin Nazri

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