Sooo sweeet! Presence of long vowels in brand names lead to expectations of sweetness Autor Pathak, Abhishek, Calvert, Gemma Anne

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Retrieval of a broken guide wire transfixing the hip through the proximal femoral nail hole Autor Jain Saurabh, Pathak Abhishek, Pandey Rajeev Kant

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An Energy-Efficient Configurable Lattice Cryptography Processor for the Quantum-Secure Internet of Things Autor Banerjee, Utsav, Pathak, Abhishek, Chandrakasan, Anantha P.

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Race, gender, and the U.S. presidency: a comparison of implicit and explicit biases in the electorate Autor Calvert, Gemma Anne, Evans, Geoffrey, Pathak, Abhishek

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Sonic branding of meat- and plant-based foods: the role of timbre Autor Techawachirakul, Monin, Pathak, Abhishek, Motoki, Kosuke, Calvert, Gemma Anne

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Negative halo effects of sustainable packaging Autor Techawachirakul, Monin, Pathak, Abhishek, Motoki, Kosuke, Calvert, Gemma Anne

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Going to great lengths in the pursuit of luxury : how longer brand names can enhance the luxury perception of a brand Autor Pathak, Abhishek, Velasco, Carlos, Petit, Olivia, Calvert, Gemma Anne

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IMPULSE moment-by-moment test : an implicit measure of affective responses to audiovisual televised or digital advertisements Autor Calvert, Gemma Anne, Trufil, Geraldine, Pathak, Abhishek, Fulcher, Eamon Philip

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Red and Blue Light-Emitting Diodes Significantly Improve in vitro Tuberization of Potato (Solanum tuberosum L.) Autor Pundir Robin Kumar, Pathak Abhishek, Upadhyaya Devanshi Chandel, Muthusamy Annamalai, Upadhyaya Chandrama Prakash

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Providing excellent customer service is therapeutic : insights from an implicit association neuromarketing study Autor Calvert, Gemma Anne, Pathak, Abhishek, Lim, Elison Ai Ching, Trufil, Geraldine, Fulcher, Eamon Philip

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Optimization of solids composition in ferrock mortar Autor Feroz Shaik, Krishna P.V.V.S.S.R., Satyanarayana G.V.V., Reddy V. Srinivasa, Alawadi Ahmed Hussien Raide, Pathak Abhishek Kumar

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