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    The Influence of Sponsor-Event Congruence in Sponsorship of Music Festivals

    The Influence of Sponsor-Event Congruence in Sponsorship of Music Festivals by Penny Hutabarat, Gita Gayatri

    Published 2014-04-01
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  2. 2
    The Influence of Sponsor-Event Congruence in Sponsorship of Music Festivals

    The Influence of Sponsor-Event Congruence in Sponsorship of Music Festivals by Penny Hutabarat, Gita Gayatri

    Published 2014-05-01
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    Article

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