ANALYTICAL VIEW OF THE PERCEPTION OF SELECTED INNOVATIVE APPROACHES IN MARKETING COMMUNICATIONS Autor Peter Dorčák, Pavel Štrach, František Pollák

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Corporate Reputation of Family-Owned Businesses: Parent Companies vs. Their Brands Autor František Pollák, Peter Dorčák, Peter Markovič

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E-business and its Application in Conditions of Central European Market Autor Naci Tolga Saruc, Peter Dorcak, František Pollák

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Prevention of procrastination at work through motivation enhancement in small and medium enterprises in Slovakia Autor Nikoleta Hutmanová, Zuzana Hajduová, Peter Dorčák, Vlastislav Laskovský

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Exploring the link between motivation and procrastination in the workplace: a case study of SMEs in Slovakia Autor Nikoleta Hutmanová, Zuzana Hajduová, Peter Dorčák, Vlastislav Laskovský

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Slovak Virtual Market in the Light of Analysis af Possibilities of Detecting On-Line Reputation for Selected Subjects Autor Peter Dorcak, Frantisek Pollak, Martin Mudrik, Ludovit Nastisin

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Developing a Framework for Future Mobile Data Pricing Autor Michael Paetsch, Peter Dorčák, František Pollák, Ľubomír Štrba, Branislav Kršák

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