Elements of destination and their impacts on vacationers experience by Rashid, Basri

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The role of affective dimensions on tourist visit experience by Rashid, Basri

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Career in hotel industry: Dilemma and challenges for muslims graduates by Rashid, Basri

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Conceptualisation of nation brand image by Handayani, Bintang, Rashid, Basri

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Green motivation among event practitioner: A review of literature by Ramely, Asmahany, Rashid, Basri

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National identity attributes as desired future image of a nation by Handayani, Bintang, Rashid, Basri

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The mediating influence of nation brand image in the relationship between tourism and hospitality attributes and behavioural intention by Handayani, Bintang, Rashid, Basri

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Examination of transport performance and authenticity on behavioural intention by Handayani, Bintang, Rashid, Basri

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A conceptual model of corporate social responsibility dimensions, brand image, and customer satisfaction in Malaysian hotel industry by Mohammed, Abdulalem, Rashid, Basri

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Giving brand image to a nation by Handayani, Bintang, Rashid, Basri

Conceptualisation of hotel guest experience assessment process and electronic words of mouth by Han, Chao, Rashid, Basri

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Establishing the measurement variables of the chinese hotel guest experience in Malaysia by Chao, Han, Rashid, Basri

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The moderating influence of internship program on the relationship between undergraduates' perception and their intention to join tourism and hospitality industry: A theoretical mo... by Mohammed, Abdul Alem, Rashid, Basri

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The impacts of hospitality services on visit experience and future visit intention of student travelers by Patwary, Ataul Karim, Rashid, Basri

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Sharia beach as an alternative attraction for Islamic tourism in Indonesia by Nurhidayati, Sri Endah, Rashid, Basri

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The influence in CRM dimensions on marketing capabilities in hotel industry by Mohammed, Abdulalem, Rashid, Basri, Tahir, Shaharuddin

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Is cultural intelligence valid in the context of tourism? the case of Australian and South Korean tourists by Abooali, Gelareh, Ghaderi, Zahed, Rashid, Basri

Investigating the Mediating Effect of Customer Orientation Strategy on the Relationship between CRM Technology and Hotel Performance: The Case of Hotels in Malaysia by Mohammed, Abdulalem, Rashid, Basri, Tahir, Shahruddin

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Conceptualising The Antecedents of eWOM in The Post-Consumption Behaviour Assessment of Tourism Sports Activities by Othman, Nuraimi, Rashid, Basri, Ramely, Asmahany

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Assessing the influence of customer relationship management (CRM) dimensions on organization performance by Mohammad, Abdul alem, Rashid, Basri, Tahir, Shaharuddin

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