Regional conference on cross cultural communication and national integration (RECCNI 2012) : unity in diversity, 19-21 June, 2012, Palace of the Golden Horses, Kuala Lumpur / by Regional Conference on Cross Cultural Communication and National Integration (2012 : Kuala Lumpur, Malaysia), Jowati Juhary, editor, Zailin Zainal Ariffin, editor, Surinder Kaur, editor