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    Attracting tourists to travel companies’ websites: the structural relationship between website brand, personal value, shopping experience, perceived risk and purchase intention

    Attracting tourists to travel companies’ websites: the structural relationship between website brand, personal value, shopping experience, perceived risk and purchase intention by Mohseni, Shahriar, Jayashree, Sreenivasan, Rezaei, Sajad, Kasim, Azilah, Okumus, Fevzi

    Published 2016
    Article
  2. 2
    Attracting tourists to travel companies’ websites: the structural relationship between website brand, personal value, shopping experience, perceived risk and purchase intention

    Attracting tourists to travel companies’ websites: the structural relationship between website brand, personal value, shopping experience, perceived risk and purchase intention by Mohseni, Shahriar, Jayashree, Sreenivasan, Rezaei, Sajad, Kasim, Azilah, Okumus, Fevzi

    Published 2018
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    Article

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