Showing 1 - 6 results of 6 for search 'Sandra Horvat', query time: 0.02s Refine Results
  1. 1
    Application of product life cycle concept to private label management

    Application of product life cycle concept to private label management by Sandra Horvat

    Published 2013-06-01
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    Article
  2. 2
    Research of private label development in Croatia

    Research of private label development in Croatia by Sandra Horvat

    Published 2009-07-01
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    Article
  3. 3
    Book review: Previšić, J., Ozretić Došen, Đ. (ur.): "Osnove marketinga"

    Book review: Previšić, J., Ozretić Došen, Đ. (ur.): "Osnove marketinga" by Sandra Horvat

    Published 2007-12-01
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    Article
  4. 4
    Managing Private Labels Based on Psychographic Consumer Segments: Emerging European Market Perspective

    Managing Private Labels Based on Psychographic Consumer Segments: Emerging European Market Perspective by Sandra Horvat, Đurđana Ozretić Došen

    Published 2020-12-01
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    Article
  5. 5
    Perceived Risk Influence on the Consumer Attitude to Private Labels in the Product’s Life Cycle Growth Stage

    Perceived Risk Influence on the Consumer Attitude to Private Labels in the Product’s Life Cycle Growth Stage by Sandra Horvat, Đurđana Ozretić Došen

    Published 2013-12-01
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  6. 6
    Perceived Private Label Authenticity: A Two-Study Analysis

    Perceived Private Label Authenticity: A Two-Study Analysis by Sandra Horvat, Tanja Komarac, Đurđana Ozretić Došen

    Published 2021-01-01
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    Article

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