CO-CREATION VALUE THROUGH CUSTOMERS PROACTIVE ENGAGEMENT- A CASE STUDY ON HEINEKEN (B) by Silvia AVASILCAI, Gabriela RUSU

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Value co – creation through crowdsourcing: The case of Squadhelp competition platform by Elena Galateanu (Avram), Silvia Avasilcai

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ASSESSING FINANCIAL PERFORMANCE OF COMPANIES MANUFACTURING INDUSTRIAL GOODS. EVIDENCE ON PERFORMANCE DYNAMICS IN THE PERIOD BEFORE AND AFTER THE CRISIS by Mihaela Brîndușa TUDOSE, Silvia AVASILCĂI, Radu GOLBAN

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A business ecosystem framework for SME development through associative and non-associative business structures in the digital age by Amalia Georgescu, Marc K Peter, Silvia Avasilcai

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MEASURING FINANCIAL PERFORMANCE: FINANCIAL RATIOS VS. ECONOMIC VALUE ADDED by Mihaela Brindușa TUDOSE, Valentina Diana RUSU, Silvia AVASILCĂI

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Financial performance – determinants and interdependencies between measurement indicators by Mihaela Brindusa Tudose, Valentina Diana Rusu, Silvia Avasilcai

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