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  1. 1
    Unraveling neural pathways of political engagement: bridging neuromarketing and political science for understanding voter behavior and political leader perception

    Unraveling neural pathways of political engagement: bridging neuromarketing and political science for understanding voter behavior and political leader perception by Tuna Çakar, Tuna Çakar, Gözde Filiz, Gözde Filiz

    Published 2023-12-01
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  2. 2
    Unlocking the neural mechanisms of consumer loan evaluations: an fNIRS and ML-based consumer neuroscience study

    Unlocking the neural mechanisms of consumer loan evaluations: an fNIRS and ML-based consumer neuroscience study by Tuna Çakar, Semen Son-Turan, Yener Girişken, Alperen Sayar, Seyit Ertuğrul, Gözde Filiz, Esin Tuna

    Published 2024-02-01
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