Essentials of marketing research : an applied orientation /
36
| Main Author: | |
|---|---|
| Format: | |
| Language: | eng |
| Published: |
Frenchs Forest : Pearson/prentice Hall,
2008
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| Subjects: |
| _version_ | 1826380125594189824 |
|---|---|
| author | Malhotra, Naresh K. |
| author_facet | Malhotra, Naresh K. |
| author_sort | Malhotra, Naresh K. |
| collection | OCEAN |
| description | 36 |
| first_indexed | 2024-03-04T18:41:34Z |
| format | |
| id | KOHA-OAI-TEST:124325 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-04T18:41:34Z |
| publishDate | 2008 |
| publisher | Frenchs Forest : Pearson/prentice Hall, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:1243252020-12-19T17:02:43ZEssentials of marketing research : an applied orientation / Malhotra, Naresh K. Frenchs Forest : Pearson/prentice Hall,2008eng36PSZJBLMarketing researchMarketing researchURN:ISBN:9780733984211 (pbk.) |
| spellingShingle | Marketing research Marketing research Malhotra, Naresh K. Essentials of marketing research : an applied orientation / |
| title | Essentials of marketing research : an applied orientation / |
| title_full | Essentials of marketing research : an applied orientation / |
| title_fullStr | Essentials of marketing research : an applied orientation / |
| title_full_unstemmed | Essentials of marketing research : an applied orientation / |
| title_short | Essentials of marketing research : an applied orientation / |
| title_sort | essentials of marketing research an applied orientation |
| topic | Marketing research Marketing research |
| work_keys_str_mv | AT malhotranareshk essentialsofmarketingresearchanappliedorientation |