Marketing that works : how entrepreneurial marketing can add sustainable value to any sized company /
28
| Main Authors: | , , |
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| Format: | |
| Language: | eng |
| Published: |
Upper Saddle River, NJ : Wharton School Pub.,
2007
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| Subjects: |
| _version_ | 1796670174779146240 |
|---|---|
| author | 289044 Lodish, Leonard M. Morgan, Howard Lee, 1945- Archambeau, Shellye |
| author_facet | 289044 Lodish, Leonard M. Morgan, Howard Lee, 1945- Archambeau, Shellye |
| author_sort | 289044 Lodish, Leonard M. |
| collection | OCEAN |
| description | 28 |
| first_indexed | 2024-03-04T18:42:07Z |
| format | |
| id | KOHA-OAI-TEST:124506 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-04T18:42:07Z |
| publishDate | 2007 |
| publisher | Upper Saddle River, NJ : Wharton School Pub., |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:1245062020-12-19T17:02:43ZMarketing that works : how entrepreneurial marketing can add sustainable value to any sized company / 289044 Lodish, Leonard M. Morgan, Howard Lee, 1945- Archambeau, Shellye Upper Saddle River, NJ : Wharton School Pub.,2007eng2836PSZJBLNew business enterprisesBusiness enterprisesMarketingEntrepreneurshipURN:ISBN:0132390752 (hbk.)URN:ISBN:9781032390750 (hbk.) |
| spellingShingle | New business enterprises Business enterprises Marketing Entrepreneurship 289044 Lodish, Leonard M. Morgan, Howard Lee, 1945- Archambeau, Shellye Marketing that works : how entrepreneurial marketing can add sustainable value to any sized company / |
| title | Marketing that works : how entrepreneurial marketing can add sustainable value to any sized company / |
| title_full | Marketing that works : how entrepreneurial marketing can add sustainable value to any sized company / |
| title_fullStr | Marketing that works : how entrepreneurial marketing can add sustainable value to any sized company / |
| title_full_unstemmed | Marketing that works : how entrepreneurial marketing can add sustainable value to any sized company / |
| title_short | Marketing that works : how entrepreneurial marketing can add sustainable value to any sized company / |
| title_sort | marketing that works how entrepreneurial marketing can add sustainable value to any sized company |
| topic | New business enterprises Business enterprises Marketing Entrepreneurship |
| work_keys_str_mv | AT 289044lodishleonardm marketingthatworkshowentrepreneurialmarketingcanaddsustainablevaluetoanysizedcompany AT morganhowardlee1945 marketingthatworkshowentrepreneurialmarketingcanaddsustainablevaluetoanysizedcompany AT archambeaushellye marketingthatworkshowentrepreneurialmarketingcanaddsustainablevaluetoanysizedcompany |