Marketing that works : how entrepreneurial marketing can add sustainable value to any sized company /

Marketing that works : how entrepreneurial marketing can add sustainable value to any sized company /

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Bibliographic Details
Main Authors: 289044 Lodish, Leonard M., Morgan, Howard Lee, 1945-, Archambeau, Shellye
Format:
Language:eng
Published: Upper Saddle River, NJ : Wharton School Pub., 2007
Subjects:
New business enterprises
Business enterprises
Marketing
Entrepreneurship

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