Product policy and management /
Includes bibliographical references and index.
Main Authors: | 191430 Baker, Michael John, McTavish, Ronald |
---|---|
Format: | |
Published: |
London : Macmillan Press,
1976
|
Subjects: |
Similar Items
-
Research for marketing /
by: 191430 Baker, Michael John
Published: (1991) -
Marketing: an introductory text/
by: 191430 Baker, Michael John
Published: (1991) -
Marketing : an introductory text/
by: 191430 Baker, Michael John
Published: (1979) -
Profitable product management /
by: Ward, John, MInstM
Published: (1984) -
Do your product managers manage products or are they glorified marketing clerks?
by: Willem Jonker, et al.
Published: (1978-06-01)