World class brands /

Similar Items

• The Brand chartering handbook : how brand organizations learn 'living scripts' /
  by: 426793 Macrae, Chris
  Published: (1996)
• Connective branding : building brand equity in a demanding world /
  by: 350537 Fisher-Buttinter, Claudia, et al.
  Published: (2008)
• Perspectives on branding /
  by: 509783 Miletsky, Jason I., et al.
  Published: (c200)
• The brand bubble : the looming crisis in brand value and how to avoid it /
  by: 322860 Gerzema, John, et al.
  Published: (2008)
• Brand culture /
  by: Schroeder, Jonathan E., 1962-, et al.
  Published: (2006)