Marketing management : an Asian perspective /
36
| Main Author: | |
|---|---|
| Format: | |
| Language: | eng |
| Published: |
Singapore : Pearson/Prentice Hall,
2009
|
| Subjects: |
| _version_ | 1796683631568093184 |
|---|---|
| author | Kotler, Philip |
| author_facet | Kotler, Philip |
| author_sort | Kotler, Philip |
| collection | OCEAN |
| description | 36 |
| first_indexed | 2024-03-04T22:00:15Z |
| format | |
| id | KOHA-OAI-TEST:190305 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-04T22:00:15Z |
| publishDate | 2009 |
| publisher | Singapore : Pearson/Prentice Hall, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:1903052020-12-19T17:05:19ZMarketing management : an Asian perspective / Kotler, Philip Singapore : Pearson/Prentice Hall,2009eng36PSZJBLMarketingURN:ISBN:9789810679934 (pbk.)URN:ISBN:9810679939 (pbk.) |
| spellingShingle | Marketing Kotler, Philip Marketing management : an Asian perspective / |
| title | Marketing management : an Asian perspective / |
| title_full | Marketing management : an Asian perspective / |
| title_fullStr | Marketing management : an Asian perspective / |
| title_full_unstemmed | Marketing management : an Asian perspective / |
| title_short | Marketing management : an Asian perspective / |
| title_sort | marketing management an asian perspective |
| topic | Marketing |
| work_keys_str_mv | AT kotlerphilip marketingmanagementanasianperspective |