Proceedings of the International Sysmposium on Gaining Competetive Advantage Through Marketing : current issues and future challenges for small and medium scale enterprises, October 11-12, 1993, Hotel Istana, Kuala Lumpur /

Proceedings of the International Sysmposium on Gaining Competetive Advantage Through Marketing : current issues and future challenges for small and medium scale enterprises, October 11-12, 1993, Hotel Istana, Kuala Lumpur /

36

Detalhes bibliográficos
Principais autores:	Nik Rahimah Nik Yacob, International Symposium on Gaining Competitive Advantage Through Marketing (1993 : Kuala Lumpur)
Formato:
Publicado em:	Bangi : UKM, 1993
Assuntos:	Marketing Industrial management

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