Marketing communication policies /

Marketing communication policies /

36

Bibliographic Details
Main Authors:	174659 Busch, Rainer, Seidenspinner, Margarete, Unger, Fritz
Format:
Language:	eng
Published:	New York : Springer, 2007
Subjects:	Communication in marketing
Online Access:	http://dx.doi.org/10.1007/978-3-540-37323-0

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