Marketing : an introduction /
Includes bibliographical references and indexes
| Main Authors: | , |
|---|---|
| Format: | |
| Language: | eng |
| Published: |
Upper Saddle River, NJ : Prentice Hall,
2003
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| Subjects: |
| _version_ | 1826400186770915328 |
|---|---|
| author | Armstrong, Gary (Gary M.) 301840 Kotler, Philip |
| author_facet | Armstrong, Gary (Gary M.) 301840 Kotler, Philip |
| author_sort | Armstrong, Gary (Gary M.) 301840 |
| collection | OCEAN |
| description | Includes bibliographical references and indexes |
| first_indexed | 2024-03-04T23:30:27Z |
| format | |
| id | KOHA-OAI-TEST:220314 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-04T23:30:27Z |
| publishDate | 2003 |
| publisher | Upper Saddle River, NJ : Prentice Hall, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:2203142022-08-30T03:43:08ZMarketing : an introduction / Armstrong, Gary (Gary M.) 301840 Kotler, Philip Upper Saddle River, NJ : Prentice Hall,2003engIncludes bibliographical references and indexesMOHAIMINAH KHAYON;PSZJBLMarketingURN:ISBN:0130351334 (HB) |
| spellingShingle | Marketing Armstrong, Gary (Gary M.) 301840 Kotler, Philip Marketing : an introduction / |
| title | Marketing : an introduction / |
| title_full | Marketing : an introduction / |
| title_fullStr | Marketing : an introduction / |
| title_full_unstemmed | Marketing : an introduction / |
| title_short | Marketing : an introduction / |
| title_sort | marketing an introduction |
| topic | Marketing |
| work_keys_str_mv | AT armstronggarygarym301840 marketinganintroduction AT kotlerphilip marketinganintroduction |