427816 Fill, C. (2002). Marketing Communications: Contexts, strategies and applications. Upper Saddle River, NJ : Pearson Education.
Chicago Style (17. basım) Atıf427816 Fill, Chris. Marketing Communications: Contexts, Strategies and Applications. Upper Saddle River, NJ : Pearson Education, 2002.
MLA (9th ed.) Atıf427816 Fill, Chris. Marketing Communications: Contexts, Strategies and Applications. Upper Saddle River, NJ : Pearson Education, 2002.
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