Marketing Communications : contexts, strategies and applications /
MOHAIMINAH KHAYON;
| Autor principal: | |
|---|---|
| Formato: | text |
| Idioma: | eng |
| Publicado em: |
Upper Saddle River, NJ : Pearson Education
2002
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| Assuntos: |
| _version_ | 1826400188602777600 |
|---|---|
| author | 427816 Fill, Chris |
| author_facet | 427816 Fill, Chris |
| author_sort | 427816 Fill, Chris |
| collection | OCEAN |
| description | MOHAIMINAH KHAYON; |
| first_indexed | 2024-03-04T23:30:29Z |
| format | text |
| id | KOHA-OAI-TEST:220323 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-04T23:30:29Z |
| publishDate | 2002 |
| publisher | Upper Saddle River, NJ : Pearson Education |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:2203232021-10-17T03:07:14ZMarketing Communications : contexts, strategies and applications / 427816 Fill, Chris textUpper Saddle River, NJ : Pearson Education2002engMOHAIMINAH KHAYON;PSZKLLCommunication in marketingMarketing channelsSales promotionURN:ISBN:0273655000 (PB) |
| spellingShingle | Communication in marketing Marketing channels Sales promotion 427816 Fill, Chris Marketing Communications : contexts, strategies and applications / |
| title | Marketing Communications : contexts, strategies and applications / |
| title_full | Marketing Communications : contexts, strategies and applications / |
| title_fullStr | Marketing Communications : contexts, strategies and applications / |
| title_full_unstemmed | Marketing Communications : contexts, strategies and applications / |
| title_short | Marketing Communications : contexts, strategies and applications / |
| title_sort | marketing communications contexts strategies and applications |
| topic | Communication in marketing Marketing channels Sales promotion |
| work_keys_str_mv | AT 427816fillchris marketingcommunicationscontextsstrategiesandapplications |