Global marketing : foreign entry, local marketing and global management /
36
| Main Author: | |
|---|---|
| Format: | |
| Language: | eng |
| Published: |
New York, NY : McGraw Hill,
2009
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| Subjects: |
| _version_ | 1796690235971600384 |
|---|---|
| author | 297094 Johansson, Johny K. |
| author_facet | 297094 Johansson, Johny K. |
| author_sort | 297094 Johansson, Johny K. |
| collection | OCEAN |
| description | 36 |
| first_indexed | 2024-03-04T23:37:56Z |
| format | |
| id | KOHA-OAI-TEST:222805 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-04T23:37:56Z |
| publishDate | 2009 |
| publisher | New York, NY : McGraw Hill, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:2228052020-12-19T17:06:35ZGlobal marketing : foreign entry, local marketing and global management / 297094 Johansson, Johny K. New York, NY : McGraw Hill,2009eng36PSZJBLExport marketingExport marketingURN:ISBN:9780071263627 (pbk.) |
| spellingShingle | Export marketing Export marketing 297094 Johansson, Johny K. Global marketing : foreign entry, local marketing and global management / |
| title | Global marketing : foreign entry, local marketing and global management / |
| title_full | Global marketing : foreign entry, local marketing and global management / |
| title_fullStr | Global marketing : foreign entry, local marketing and global management / |
| title_full_unstemmed | Global marketing : foreign entry, local marketing and global management / |
| title_short | Global marketing : foreign entry, local marketing and global management / |
| title_sort | global marketing foreign entry local marketing and global management |
| topic | Export marketing Export marketing |
| work_keys_str_mv | AT 297094johanssonjohnyk globalmarketingforeignentrylocalmarketingandglobalmanagement |