Consumer behavior : building marketing strategy /
36
প্রধান লেখক: | , |
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বিন্যাস: | |
ভাষা: | eng |
প্রকাশিত: |
New York, NY : McGraw-Hill/Irwin,
2010
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বিষয়গুলি: |
_version_ | 1826401038421196800 |
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author | 324794 Hawkins, Delbert Mothersbaugh, David L. |
author_facet | 324794 Hawkins, Delbert Mothersbaugh, David L. |
author_sort | 324794 Hawkins, Delbert |
collection | OCEAN |
description | 36 |
first_indexed | 2024-03-04T23:42:50Z |
format | |
id | KOHA-OAI-TEST:224452 |
institution | Universiti Teknologi Malaysia - OCEAN |
language | eng |
last_indexed | 2024-03-04T23:42:50Z |
publishDate | 2010 |
publisher | New York, NY : McGraw-Hill/Irwin, |
record_format | dspace |
spelling | KOHA-OAI-TEST:2244522020-12-19T17:06:43ZConsumer behavior : building marketing strategy / 324794 Hawkins, Delbert Mothersbaugh, David L. New York, NY : McGraw-Hill/Irwin,2010eng36PSZJBLConsumer behaviorMarket surveysConsumer behaviorURN:ISBN:9780077294106 (hbk.)URN:ISBN:9780071288415 (pbk. : int. ed.) |
spellingShingle | Consumer behavior Market surveys Consumer behavior 324794 Hawkins, Delbert Mothersbaugh, David L. Consumer behavior : building marketing strategy / |
title | Consumer behavior : building marketing strategy / |
title_full | Consumer behavior : building marketing strategy / |
title_fullStr | Consumer behavior : building marketing strategy / |
title_full_unstemmed | Consumer behavior : building marketing strategy / |
title_short | Consumer behavior : building marketing strategy / |
title_sort | consumer behavior building marketing strategy |
topic | Consumer behavior Market surveys Consumer behavior |
work_keys_str_mv | AT 324794hawkinsdelbert consumerbehaviorbuildingmarketingstrategy AT mothersbaughdavidl consumerbehaviorbuildingmarketingstrategy |