STRATEGIC MANAGEMENT and BUSINESS POLICY /

This comprehensive text offers an engaging look into new and traditional strategic management topics. Its thorough coverage helps students develop an understanding of the wide range of theories and research available in this field―from competitive strategy and industry analysis to environmental tren...

Бүрэн тодорхойлолт

Номзүйн дэлгэрэнгүй
Үндсэн зохиолчид: Wheelen, Thomas L., author 393101, Hunger, J. David, 1941-, author 400296
Формат:
Хэл сонгох:eng
Хэвлэсэн: Upper Saddle River, N.J. : Prentice Hall, 2002
Нөхцлүүд: