Value-based marketing : marketing strategies for corporate growth and shareholder value /

Value-based marketing : marketing strategies for corporate growth and shareholder value /

Show other versions (1)

36

Bibliographic Details
Main Author:	380834 Doyle, Peter
Format:
Language:	eng
Published:	West Sussex, England : John Wiley & Sons, 2008
Subjects:	Marketing

Similar Items

Value-based marketing : marketing strategies for corporate growth and shareholder value /
by: 380834 Doyle, Peter
Published: (2000)

Marketing management and strategy /
by: 380834 Doyle, Peter
Published: (1994)

Marketing management and strategy /
by: 380834 Doyle, Peter
Published: (2006)

Marketing management and strategy /
by: Doyle, Peter, author 380834
Published: (2001)

Marketing management and strategy /
by: 380834 Doyle, Peter
Published: (1998)

Market Efficiency and Organizational Corruption: Study on the Impact on Shareholder Value
by: Renata Crosara Miari, et al.
Published: (2015-01-01)

Corporate strategy and firm growth : creating value for shareholders /
by: Dringoli, Angelo, 1947-
Published: (2011)

Marketing management : a strategic value-based approach /
by: 270997 Whitwell, Gregory, et al.
Published: (2003)

Essays on shareholders' value and new product strategies
by: Ik, Kuen Hwa
Published: (2008)

THE INFLUENCE OF ECONOMIC VALUE ADDED AND MARKET VALUE ADDED ON CORPORATE VALUE
by: Taslim F.A.
Published: (2018-02-01)

The value mandate : maximizing shareholder value across the corporation /
by: Clark, Peter J., 1950-, et al.
Published: (2001)

Shareholder value maximization and product market competition
by: Rotemberg, Julio., et al.
Published: (2009)

Marketing : creating value for customers /
by: 238777 Churchill, Gilbert A., et al.
Published: (1995)

Market-based management : strategies for growing customer value and profitability /
by: 358188 Best, Roger J.
Published: (c201)

Market-based management : strategies for growing customer value and profitability /
by: 358188 Best, Roger J.
Published: (2005)

Market-based management : strategies for growing customer value and profitability /
by: 366478 Best, Roger
Published: (2009)

Market-based management : strategies for growing customer value and profitability /
by: 358188 Best, Roger J.
Published: (2004)

Marketing : Creating Value for Customers /
by: Churchill, Gilbert A., author 238777, et al.
Published: (c199)

Market-based management : strategies for growing customer value and probility /
by: 358188 Best, Roger J.
Published: (1997)

CORPORATE SOCIAL AND ENVIRONMENTAL DISCLOSURES AND MARKET VALUE OF LISTED FIRMS IN NIGERIA
by: Okwy Peter Okpala, et al.
Published: (2019-03-01)

CORPORATE SOCIAL AND ENVIRONMENTAL DISCLOSURES AND MARKET VALUE OF LISTED FIRMS IN NIGERIA
by: Okwy Peter Okpala, et al.
Published: (2019-03-01)

Corporate financial strategy and decision making to increase shareholder value /
by: 346296 Bierman, Harold
Published: (1999)

THE IMPACT OF CORPORATE REPUTATION ON MARKET VALUE, EMPRICAL EVIDENCE FROM TURKEY
by: D. Özbay
Published: (2018-12-01)

Value for money marketing : a guide to measuring marketing performance /
by: 383147 Mullin, Roddy
Published: (2001)

Corporate Social Responsibility and Enterprise Value on the Capital Market
by: Karolina Łudzińska
Published: (2017-04-01)

Value based management : the corporate response to the shareholder revolution /
by: 257145 Martin, John D., et al.
Published: (2000)

Agreeing and Impacting: The Effect of the Shareholders' Agreement on Firms' Market Value
by: Andre Leonardo Pruner da Silva, et al.
Published: (2018-01-01)

Novel Marketing : Propositions for Value Creation /
by: Sanjeev Bansal, et al.
Published: (2017)

Comparative corporate governance: beyond 'shareholder value'
by: Lee, S, et al.
Published: (2003)

Comparative corporate governance: beyond 'shareholder value'
by: Michie, J, et al.
Published: (2003)

A blueprint for corporate governance : strategy, accountability, and the preservation of shareholder value /
by: 380214 Kaen, Fred R.
Published: (2003)

Instructor's Manual to accompany : Marketing Creating Value for Customers /
by: Churchill, Gilbert A., author 238777, et al.
Published: (1998)

Market-value of Renewables in the Young Mexican Power Market
by: David Talavera-Zabre
Published: (2022-09-01)

Network marketing and its value.
by: Choy, Sabrina Kit Mun., et al.
Published: (2008)

Marketing management : providing communicating and delivering value /
by: Bradley, Frank, 1942-
Published: (1995)

Corporate governance reforms and shareholders’ confidence in emerging markets
by: Rahman, Haseeb-Ur, et al.
Published: (2017)

Marketing strategy : the difference between marketing and markets /
by: 413771 Fifield, Paul
Published: (2007)

Mobile marketing in the process of building value for generation Y on the tourist market
by: Spyra Zbigniew, et al.
Published: (2018-03-01)

Value and growth stocks and shareholder value creation in Brazil
by: Lucas Nogueira Cabral de Vasconcelos, et al.
Published: (2019-07-01)

THE IMPACT OF M&A TRANSACTIONS ON THE GROWTH OF THE BANKS’ MARKET VALUE
by: L. Prymostka, et al.
Published: (2021-11-01)