Marketing the sports organisation : building networks and relationships /
01
| Main Authors: | , |
|---|---|
| Format: | |
| Language: | eng |
| Published: |
London ; New York, NY : Routledge,
2009
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| Subjects: |
| _version_ | 1796692821032304640 |
|---|---|
| author | Ferrand, Alain, 1952- McCarthy, Scott, 1958- |
| author_facet | Ferrand, Alain, 1952- McCarthy, Scott, 1958- |
| author_sort | Ferrand, Alain, 1952- |
| collection | OCEAN |
| description | 01 |
| first_indexed | 2024-03-05T00:14:17Z |
| format | |
| id | KOHA-OAI-TEST:234917 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T00:14:17Z |
| publishDate | 2009 |
| publisher | London ; New York, NY : Routledge, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:2349172020-12-19T17:07:06ZMarketing the sports organisation : building networks and relationships / Ferrand, Alain, 1952- McCarthy, Scott, 1958- London ; New York, NY : Routledge,2009.eng0199PSZJBLSportsSports administrationRelationship marketingURN:ISBN:9780415453301 (pbk.)URN:ISBN: 0415453305 (pbk.) |
| spellingShingle | Sports Sports administration Relationship marketing Ferrand, Alain, 1952- McCarthy, Scott, 1958- Marketing the sports organisation : building networks and relationships / |
| title | Marketing the sports organisation : building networks and relationships / |
| title_full | Marketing the sports organisation : building networks and relationships / |
| title_fullStr | Marketing the sports organisation : building networks and relationships / |
| title_full_unstemmed | Marketing the sports organisation : building networks and relationships / |
| title_short | Marketing the sports organisation : building networks and relationships / |
| title_sort | marketing the sports organisation building networks and relationships |
| topic | Sports Sports administration Relationship marketing |
| work_keys_str_mv | AT ferrandalain1952 marketingthesportsorganisationbuildingnetworksandrelationships AT mccarthyscott1958 marketingthesportsorganisationbuildingnetworksandrelationships |