Electronic marketing : integrating electronic resources into the marketing process /
Includes bibliographical references and index
Main Authors: | , |
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Format: | |
Language: | eng |
Published: |
Mason, OH : South-Western College Pub.,
2004
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_version_ | 1826403499765661696 |
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author | 418375 Reedy, Joel Schullo, Shauna |
author_facet | 418375 Reedy, Joel Schullo, Shauna |
author_sort | 418375 Reedy, Joel |
collection | OCEAN |
description | Includes bibliographical references and index |
first_indexed | 2024-03-05T00:19:02Z |
format | |
id | KOHA-OAI-TEST:236491 |
institution | Universiti Teknologi Malaysia - OCEAN |
language | eng |
last_indexed | 2024-03-05T00:19:02Z |
publishDate | 2004 |
publisher | Mason, OH : South-Western College Pub., |
record_format | dspace |
spelling | KOHA-OAI-TEST:2364912020-12-19T17:07:11ZElectronic marketing : integrating electronic resources into the marketing process / 418375 Reedy, Joel Schullo, Shauna Mason, OH : South-Western College Pub.,2004engIncludes bibliographical references and index36PSZJBLTelemarketingInternet marketingURN:ISBN:9780324175950 (pbk.) |
spellingShingle | Telemarketing Internet marketing 418375 Reedy, Joel Schullo, Shauna Electronic marketing : integrating electronic resources into the marketing process / |
title | Electronic marketing : integrating electronic resources into the marketing process / |
title_full | Electronic marketing : integrating electronic resources into the marketing process / |
title_fullStr | Electronic marketing : integrating electronic resources into the marketing process / |
title_full_unstemmed | Electronic marketing : integrating electronic resources into the marketing process / |
title_short | Electronic marketing : integrating electronic resources into the marketing process / |
title_sort | electronic marketing integrating electronic resources into the marketing process |
topic | Telemarketing Internet marketing |
work_keys_str_mv | AT 418375reedyjoel electronicmarketingintegratingelectronicresourcesintothemarketingprocess AT schulloshauna electronicmarketingintegratingelectronicresourcesintothemarketingprocess |