Prove it before you promote it : how to take the guesswork out of marketing /
Includes bibliographical references (p. 221-224) and index
| Main Author: | |
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| Format: | |
| Language: | eng |
| Published: |
New Jersey, NJ : John Wiley & Sons,
2009
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| Subjects: |
| _version_ | 1796693449997549568 |
|---|---|
| author | 426487 Cuno, Steve |
| author_facet | 426487 Cuno, Steve |
| author_sort | 426487 Cuno, Steve |
| collection | OCEAN |
| description | Includes bibliographical references (p. 221-224) and index |
| first_indexed | 2024-03-05T00:23:12Z |
| format | |
| id | KOHA-OAI-TEST:237884 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T00:23:12Z |
| publishDate | 2009 |
| publisher | New Jersey, NJ : John Wiley & Sons, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:2378842020-12-19T17:07:16ZProve it before you promote it : how to take the guesswork out of marketing / 426487 Cuno, Steve New Jersey, NJ : John Wiley & Sons,2009engIncludes bibliographical references (p. 221-224) and index36PSZJBLMarketingAdvertisingMarketingAdvertisingURN:ISBN:9780470381182 (hbk.) |
| spellingShingle | Marketing Advertising Marketing Advertising 426487 Cuno, Steve Prove it before you promote it : how to take the guesswork out of marketing / |
| title | Prove it before you promote it : how to take the guesswork out of marketing / |
| title_full | Prove it before you promote it : how to take the guesswork out of marketing / |
| title_fullStr | Prove it before you promote it : how to take the guesswork out of marketing / |
| title_full_unstemmed | Prove it before you promote it : how to take the guesswork out of marketing / |
| title_short | Prove it before you promote it : how to take the guesswork out of marketing / |
| title_sort | prove it before you promote it how to take the guesswork out of marketing |
| topic | Marketing Advertising Marketing Advertising |
| work_keys_str_mv | AT 426487cunosteve proveitbeforeyoupromoteithowtotaketheguessworkoutofmarketing |