Momentum: how companies become unstoppable market forces /
PSZJBL
| Main Authors: | , |
|---|---|
| Format: | |
| Language: | eng |
| Published: |
Boston, Massachusetts : Harvard Business School Press,
2003
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| Subjects: |
| _version_ | 1796694140579217408 |
|---|---|
| author | 457663 Ricci, Ron Volkmann, John |
| author_facet | 457663 Ricci, Ron Volkmann, John |
| author_sort | 457663 Ricci, Ron |
| collection | OCEAN |
| description | PSZJBL |
| first_indexed | 2024-03-05T00:32:19Z |
| format | |
| id | KOHA-OAI-TEST:240944 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T00:32:19Z |
| publishDate | 2003 |
| publisher | Boston, Massachusetts : Harvard Business School Press, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:2409442020-12-19T17:07:24ZMomentum: how companies become unstoppable market forces / 457663 Ricci, Ron Volkmann, John Boston, Massachusetts : Harvard Business School Press,2003engPSZJBLMarketingInternet marketingBrand name productsStrategic planningURN:ISBN:157851522X |
| spellingShingle | Marketing Internet marketing Brand name products Strategic planning 457663 Ricci, Ron Volkmann, John Momentum: how companies become unstoppable market forces / |
| title | Momentum: how companies become unstoppable market forces / |
| title_full | Momentum: how companies become unstoppable market forces / |
| title_fullStr | Momentum: how companies become unstoppable market forces / |
| title_full_unstemmed | Momentum: how companies become unstoppable market forces / |
| title_short | Momentum: how companies become unstoppable market forces / |
| title_sort | momentum how companies become unstoppable market forces |
| topic | Marketing Internet marketing Brand name products Strategic planning |
| work_keys_str_mv | AT 457663ricciron momentumhowcompaniesbecomeunstoppablemarketforces AT volkmannjohn momentumhowcompaniesbecomeunstoppablemarketforces |