Relationship marketing /

v. 1. Shaking the foundations : the origins of relationship marketing -- v. 2. A broad church : conceptual and theoretical development in relationship marketing -- v. 3. Paradigm and perspective: the future of relationship marketing

Bibliographic Details
Main Authors: Egan, John, 1952-, Harker, Michael
Format:
Language:eng
Published: London : Sage Publications 2005
Subjects:
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author Egan, John, 1952-
Harker, Michael
author_facet Egan, John, 1952-
Harker, Michael
author_sort Egan, John, 1952-
collection OCEAN
description v. 1. Shaking the foundations : the origins of relationship marketing -- v. 2. A broad church : conceptual and theoretical development in relationship marketing -- v. 3. Paradigm and perspective: the future of relationship marketing
first_indexed 2024-03-04T13:41:32Z
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institution Universiti Teknologi Malaysia - OCEAN
language eng
last_indexed 2024-03-04T13:41:32Z
publishDate 2005
publisher London : Sage Publications
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spelling KOHA-OAI-TEST:243772020-12-19T16:56:12ZRelationship marketing / Egan, John, 1952- Harker, Michael London : Sage Publications2005engv. 1. Shaking the foundations : the origins of relationship marketing -- v. 2. A broad church : conceptual and theoretical development in relationship marketing -- v. 3. Paradigm and perspective: the future of relationship marketingPSZJBLRelationship marketingURN:ISBN:1412908663
spellingShingle Relationship marketing
Egan, John, 1952-
Harker, Michael
Relationship marketing /
title Relationship marketing /
title_full Relationship marketing /
title_fullStr Relationship marketing /
title_full_unstemmed Relationship marketing /
title_short Relationship marketing /
title_sort relationship marketing
topic Relationship marketing
work_keys_str_mv AT eganjohn1952 relationshipmarketing
AT harkermichael relationshipmarketing