Relationship marketing /
v. 1. Shaking the foundations : the origins of relationship marketing -- v. 2. A broad church : conceptual and theoretical development in relationship marketing -- v. 3. Paradigm and perspective: the future of relationship marketing
Main Authors: | Egan, John, 1952-, Harker, Michael |
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Format: | |
Language: | eng |
Published: |
London : Sage Publications
2005
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Subjects: |
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