Global marketing management : a strategic perspective /
32
| Những tác giả chính: | , |
|---|---|
| Định dạng: | |
| Được phát hành: |
Boston : Allyn and Bacon,
1993
|
| Những chủ đề: |
| _version_ | 1826406264191582208 |
|---|---|
| author | 307316 Toyne, Brian Walters, Peter George Pakenham, 1946- |
| author_facet | 307316 Toyne, Brian Walters, Peter George Pakenham, 1946- |
| author_sort | 307316 Toyne, Brian |
| collection | OCEAN |
| description | 32 |
| first_indexed | 2024-03-05T00:59:11Z |
| format | |
| id | KOHA-OAI-TEST:249915 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| last_indexed | 2024-03-05T00:59:11Z |
| publishDate | 1993 |
| publisher | Boston : Allyn and Bacon, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:2499152020-12-19T17:07:49ZGlobal marketing management : a strategic perspective / 307316 Toyne, Brian Walters, Peter George Pakenham, 1946- Boston : Allyn and Bacon,199332PSZJBLExport marketingInternational business enterprisesURN:ISBN:0205141374 |
| spellingShingle | Export marketing International business enterprises 307316 Toyne, Brian Walters, Peter George Pakenham, 1946- Global marketing management : a strategic perspective / |
| title | Global marketing management : a strategic perspective / |
| title_full | Global marketing management : a strategic perspective / |
| title_fullStr | Global marketing management : a strategic perspective / |
| title_full_unstemmed | Global marketing management : a strategic perspective / |
| title_short | Global marketing management : a strategic perspective / |
| title_sort | global marketing management a strategic perspective |
| topic | Export marketing International business enterprises |
| work_keys_str_mv | AT 307316toynebrian globalmarketingmanagementastrategicperspective AT walterspetergeorgepakenham1946 globalmarketingmanagementastrategicperspective |