The effective use of advertising media : a practical handbook/
| Main Author: | |
|---|---|
| Format: | |
| Language: | eng |
| Published: |
London : Business,
1985
|
| Subjects: |
| _version_ | 1796696728778309632 |
|---|---|
| author | 465673 Davis, Martyn P. |
| author_facet | 465673 Davis, Martyn P. |
| author_sort | 465673 Davis, Martyn P. |
| collection | OCEAN |
| description | |
| first_indexed | 2024-03-05T01:08:29Z |
| format | |
| id | KOHA-OAI-TEST:253020 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T01:08:29Z |
| publishDate | 1985 |
| publisher | London : Business, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:2530202020-12-19T17:07:57ZThe effective use of advertising media : a practical handbook/ 465673 Davis, Martyn P. London : Business,1985eng3699PSZJBLAdvertising media planningURN:ISBN:0091507413 |
| spellingShingle | Advertising media planning 465673 Davis, Martyn P. The effective use of advertising media : a practical handbook/ |
| title | The effective use of advertising media : a practical handbook/ |
| title_full | The effective use of advertising media : a practical handbook/ |
| title_fullStr | The effective use of advertising media : a practical handbook/ |
| title_full_unstemmed | The effective use of advertising media : a practical handbook/ |
| title_short | The effective use of advertising media : a practical handbook/ |
| title_sort | effective use of advertising media a practical handbook |
| topic | Advertising media planning |
| work_keys_str_mv | AT 465673davismartynp theeffectiveuseofadvertisingmediaapracticalhandbook AT 465673davismartynp effectiveuseofadvertisingmediaapracticalhandbook |