Customer perception towards the branding of BMW /

Customer perception towards the branding of BMW /

Project Paper (Sarjana Muda (Pengurusan -Pemasaran)) - Universiti Teknologi Malaysia, 2009

Bibliographic Details
Main Authors:	389143 Ong, Chin Yong, Ahmad Sharifuddin Shamsuddin, Fakulti Pengurusan dan Pembangunan Sumber Manusia
Format:
Language:	eng
Published:	2009
Subjects:	Branding (Marketing) Consumer behavior Marketing research

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